Brand Management
Aaker on Branding 20 Principles That Drive Success David Aaker - Vice-Chairman, Prophet
Preface for South Asia Acknowledgments Introduction: Why This Book? ..
Rs. 545.00
Alchemy of Change: Managing Transition through Value-Based Leadership by H N Arora , Rajan Sinha
Change is inevitable and usually painful. A spoonful of empathic leadership, a smattering of new too..
Rs. 550.00
Are you a Tiger, a Cat or a Dinosaur?: 100 Questions - How Competitiveness Influences your Life! by Stephane Garelli
Have you had questions for which you struggled to find the right answers? For example: Should I be a..
Rs. 445.00
Attitude is Everything: Achieving Hair Raising Profits in Business by Jawed
Product detailsPublisher : SAGE Response (13 November 2019)Language: : EnglishPaperback : 228 pagesI..
Rs. 395.00
Battle-ready: Crafting Strategy to Beat Competition by Sai Prakash R. Iyer
Are you battle-ready? Can you stay battle-ready? In today’s dynamic business world, the ex..
Rs. 495.00
Before You Start Up: How to Prepare to Make Your Startup Dream a Reality by Pankaj Goyal
Are you a:“Wannabe” entrepreneur in school or college with big dreams in your eyes?“Friday-night-aft..
Rs. 250.00
Being an Impact Champion: Enacting Corporate Social Consciousness (SAGE IIM Kozhikode Series for New Managers)by Priya Nair Rajeev (Author), Simy Joy (Author)
Social consciousness is neither corporate social responsibility (CSR) nor public relations but a min..
Rs. 450.00
Brand Wars: Combat Strategies for Indian Brands
Market disruption, pandemic-ridden economy and China’s digital and mobile dominance―Indian brands ar..
Rs. 550.00
Checkmate Office Politics by Bhavna Dalal
Office politics—the phrase usually invokes negative images, such as blaming, backstabbing, favouriti..
Rs. 495.00
Connected or Disconnected: The Art of Operating in a Connected World by Micke Darmell , Kapil Rampal
The promise of a connected world…Democratization, strengthened personal relationships, and all the k..
Rs. 395.00
Creative Aerobics: Fueling Imagination in the 21st Century by George
Product detailsPublisher : Sage Publications (1 January 2017)ISBN-13 : 9789386446824..
Rs. 395.00
Cut to the Chase : A No-Nonsense Approach Towards Strategy and Problem-Solving Paperback – Illustrated, by Sidharth Balakrishna
The book covers important aspects of Devising Successful Strategies and implementing Innovation thro..
Rs. 495.00
Deep Work: Rules for Focused Success in a Distracted World by Cal Newport
Cal Newport discusses in his new book, Deep Work: Rules For Focused Success In A Distracted World, a..
Rs. 399.00
Dreamers and Unicorns: How Leadership, Talent and Culture are the New Growth Drivers by Abhijit Bhaduri
Which description fits your organization?DREAMERS: Most Dreamers, it turns out, know how to bu..
Rs. 799.00
Fair Talk by Sergey Gorbatov , Angela lane
A valuable portfolio of actionable feedback to build a smarter and Agile workforce in the mission-cr..
Rs. 495.00
